Ever wondered what the absolute best steak recipe was? Interested in creating for yourself the type of perfect steak that melts in your mouth, right in the comfort of your own home? Let me paint a picture for you: You come home from work after a busy day, craving the ultimate man-meal of USDA Choice [...]
Online Marketing for Your Small Business:
Bridging the Gap from Offline Marketing
Like me, you’re a small business owner. Maybe you’ve dabbled in marketing completely on your own, using things like business cards, postcards, and brochures, direct mail campaigns, and maybe even cold-calling to reach your customers. Maybe you even hired a marketing/advertising firm or had an intern designer working for you. Either way, if you’re like [...]
Social Media Influence: 3 Steps to Boost Your Social Media Productivity
Before I get into this post, I need to define what I mean by “social media” and “productivity” in this instance. First, by social media, I’m referring to your efforts to connect, share, mediate, and be relational online, whether for personal or online marketing reasons. I am including the use of social networking sites to [...]
The Next Not-Google
Bing is a revolutionary new search engine from Microsoft with a $100 million price tag for the company. The goal, apparently, is to create the “next” Google. For most, this means simply creating a better search engine, but it could also mean creating something that’s better than a search engine. Here’s my take: If Bing’s [...]
10 Reasons Why Your Business Needs A Blog
You’ve obviously heard the hype: “everyone’s blogging nowadays,” “even large corporations are starting their own blog,” and so on. What’s the big deal? Why should you (or your business) have a blog?
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