Why You Should Be Uncomfortable

Put simply, if you are comfortable, you’re not growing. If you’re not growing, you’re dead.

In business, if we aren’t growing, our competitors are. Our clients are getting restless. Our employees are getting bored. Our profits are getting stale.

In blogging, we are losing market share to other bloggers, and in turn losing readers, subscribers, and customers.

If you are comfortable, you’re used to being comfortable and not used to change.

If you are uncomfortable, you have to change.

So what are you?

Remember–the more comfortable we are, the more drastic of a change we will be ready to make.

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  • http://www.MoneyMindWorks.com Tony Papajohn

    Hi Nick! Like your thoughts. However, must take exception with "If you are uncomfortable, you have to change." You can get used to being uncomfortable. We humans tend to retreat into what's familiar, even if it stinks. That's why we have the saying "the devil you know is better than the devil you don't know." And it's true in a certain limited way of thinking.

    • http://intensedebate.com/people/NickThacker NickThacker

      Hmm, Tony, you're bringing up a good point, though one that seems like a "catch-22:"

      Isn't "getting used to being uncomfortable" one way of changing? Don't mean to be semantically-obsessive, but it seems like it just depends on how you define "changing…"

      Thanks for stopping by!