What You Need to Run A Successful Blog

Steve Pavlina writes that we must be “web savvy” in order to be able to maintain a successful blog for our small business. As an entrepreneur, you should consider investing some time and money in getting some of these skills under your belt. From StevePavlina.com:

“Web savvy

What do I mean by web savvy?  You don’t need to be a programmer, but you need a decent functional understanding of a variety of web technologies.  What technologies are “key” will depend on the nature of your blog and your means of monetization.  But generally speaking I’d list these elements as significant:

  • blog publishing software
  • HTML/CSS
  • blog comments (and comment spam)
  • RSS/syndication
  • feed aggregators
  • pings
  • trackbacks
  • full vs. partial feeds
  • blog carnivals (for kick-starting your blog’s traffic)
  • search engines
  • search engine optimization (SEO)
  • page rank
  • social bookmarking
  • tagging
  • contextual advertising
  • affiliate programs
  • email
  • traffic statistics”
If you enjoyed this post, make sure you subscribe to my RSS feed!

Related posts:

  1. How to Increase Your Blog’s Readership
  2. Online Marketing Basics: 10 Ways to Drive More Traffic to Your Blog
  3. 10 Reasons Why Your Business Needs A Blog
  4. SEO Basics: Geo-Targeting for Your Website or Blog
  5. Top 10 Reasons Why Your Company Should Not Have a Blog