Ever wondered what the absolute best steak recipe was? Interested in creating for yourself the type of perfect steak that melts in your mouth, right in the comfort of your own home? Let me paint a picture for you: You come home from work after a busy day, craving the ultimate man-meal of USDA Choice [...]
Promoting Your Business: Free Marketing With Social Media
Marketing is essential to any business, whether online or off. Countless books have been written on creative and clever ways to market, but which ones work and which ones leave your business stranded? In this post, I’ll examine some ways to market yourself, your business, your blog, or all of the above—with a twist: they [...]
How to Hire An Employee
Try finding an intern at a university or college–often times these students can provide the support you need on a contractual (or even free!) basis in return for some credit hours or resume help. I had a friend come on at my company as a contractor, helping me with some web work, design, and printing. [...]
How to Register A Copyright for Your Small Business
If you have something of value–whether it’s a product prototype, intellectual work, or simply an idea–you may have wondered how legally secure it is. If you are interested in copyrighting your work(s), this post is for you! If you need to copyright a song, copyright a website, or protect your idea before you register a [...]
Why You Should Be Uncomfortable
Put simply, if you are comfortable, you’re not growing. If you’re not growing, you’re dead. In business, if we aren’t growing, our competitors are. Our clients are getting restless. Our employees are getting bored. Our profits are getting stale. In blogging, we are losing market share to other bloggers, and in turn losing readers, subscribers, [...]
The State of Colorado says you should gamble because your life is pathetic. – StevenSilvers.com
I just came across this great post on Steven Silver’s blog. I thought you might get a kick out of it. The State of Colorado says you should gamble because your life is pathetic. – StevenSilvers.com. Luckily, Texas hasn’t (as far as I’m aware) stooped to this level of debauchery and undue influence, but I [...]
The “Big 3″ of Small Business Marketing: Business Cards, Postcards, & Brochures
You probably have thought about marketing for your small business at some point recently. As you know, every small business needs a marketing plan to generate leads and create business. But without an in-depth marketing plan already laid or the time and effort to write one, what can you do right now that will help [...]
What You Need to Run A Successful Blog
Steve Pavlina writes that we must be “web savvy” in order to be able to maintain a successful blog for our small business. As an entrepreneur, you should consider investing some time and money in getting some of these skills under your belt.
Managing Yourself First
Running a business obviously can be tough–there’s so much to worry about and take care of, often we forget that our business wouldn’t exist without US. Conceptual management implies the management of other people–either in our workplace, our clients, or our personal relationships. These are most certainly important considerations, but we can’t forget about ourselves–the [...]
Blogging 101 – Part 2: Defining Your Blog
Before you read this, you may want to be sure you’ve checked out the first post of this series, Choosing A Domain Name. Developing your blogging strategy, whether it be for a personal blog or that of a company, should be a mandatory step in your overall business plan. If you (like me) are hoping [...]
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